Privacy Policy
This privacy policy describes how Aura Earth Beauty collects, uses, and protects the personal data you provide when you use our site or engage with our online platform and services. We are committed to protecting your privacy and handling your personal data responsibly in accordance with applicable data protection laws.
Data We Collect
We collect personal data that you directly provide to us. This may include:
Contact information such as your name, address, email address, and phone number when you place an order, create an account, subscribe to newsletters, or contact us.
Transaction information related to your orders, including products purchased, payment details (processed securely by third-party payment processors), and shipping information.
Information you provide when you participate in personalized beauty consultations, register for natural beauty workshops, or submit inquiries.
Any other information you voluntarily provide when interacting with our service.
We also automatically collect certain usage data when you visit our site. This may include information about your device and browser, your IP address, pages viewed, and the duration of your visit. This helps us understand how our site is used and improve user experience.
How We Use Your Data
We use your personal data for various purposes, including:
To process and fulfill your orders for products such as handmade soaps, organic body lotions, herbal hair care products, and artisanal essential oils.
To provide services such as personalized beauty consultations and conduct natural beauty workshops you have registered for.
To communicate with you about your orders, inquiries, and updates regarding our products and services.
To manage your account and maintain records of your purchases and interactions with us.
To improve our manufacturing processes, product development (like natural skincare products and eco-friendly packaging solutions), and the overall service offered on our platform.
To send you marketing communications, where you have requested or consented to receive them, about our products and services.
To comply with legal obligations.
Legal Bases for Processing
We process your personal data based on several legal grounds:
The necessity of processing for the performance of a contract with you (e.g., processing your order).
Your consent, which you may withdraw at any time.
Compliance with a legal obligation to which we are subject.
Our legitimate interests, such as improving our services, preventing fraud, and direct marketing (where permitted by law), provided these interests do not override your fundamental rights and freedoms.
Sharing Your Data
We do not sell or rent your personal data to third parties. We may share your data with trusted third parties only when necessary to provide our services, such as:
Payment processors to complete transactions.
Shipping companies to deliver your orders.
Service providers who assist us in operating our website and conducting our business, subject to strict confidentiality agreements.
When required by law, court order, or other legal process.
In connection with a business transfer, such as a merger or acquisition.
We ensure that these third parties are bound by confidentiality obligations and handle your data in accordance with data protection laws.
Data Security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, disclosure, alteration, and destruction. While we strive to use commercially acceptable means to protect your personal data, no method of transmission over the Internet or method of electronic storage is 100% secure.
Your Data Protection Rights
Depending on your location and applicable law, you may have the following rights regarding your personal data:
The right to access the personal data we hold about you.
The right to request correction of inaccurate or incomplete data.
The right to request the erasure of your personal data under certain conditions.
The right to request restriction of processing your personal data under certain conditions.
The right to object to our processing of your personal data under certain conditions.
The right to data portability, allowing you to receive your data in a structured, commonly used format.
The right to withdraw consent at any time where processing is based on consent.
To exercise these rights, please contact us using the details provided below. We may require you to verify your identity before responding to your request.
Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.
Cookies and Tracking Technologies
Our site uses cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and for marketing purposes. You can control cookie preferences through your browser settings.
Links to Other Websites
Our site may contain links to third-party websites. This privacy policy does not apply to those external sites. We encourage you to review the privacy policies of any third-party sites you visit.
Children's Privacy
Our service is not intended for individuals under the age of 16. We do not knowingly collect personal data from children under 16. If we become aware that we have collected personal data from a child under 16 without parental consent, we will take steps to remove that information from our servers.
Changes to This Privacy Policy
We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. We will post any updates on this page.
Contact Us
If you have any questions or concerns about this privacy policy or our data practices, please contact us by writing to the following address:
Aura Earth Beauty
12, Senapati Bapat Road,
Unit 3,
Pune, Maharashtra, 411007,
India